Mike Noshay, Chief Strategy & Marketing Officer, Verinovum
David built the business case for Verinovum to purchase Consensus.
Consensus proved to be one of the single greatest tools for enabling sales, marketing, and customer education. David’s leadership was instrumental in the research, acquisition, and implementation of the tooling that was hailed by customers and prospects alike as “a game-changing way to demonstrate complex topics”.
Fawzi Kronfol, Vice President of Marketing, Verinovum
As VP of Marketing at Verinovum, I had the pleasure of working closely with David May in his role as Solution Strategist on many of our marketing, sales, and strategy support initiatives. David’s work with the Consensus demo automation solution platform had tremendous impact and success at Verinovum. From a Marketing perspective, we adopted the approach of using personalized DemoBoards as our follow-up to webinars and conferences. We also utilized Consensus DemoBoards for outreach and lead generation with positive ROI.
David was instrumental in facilitating the Consensus integration with our HubSpot instance thereby empowering Sales and Marketing with visibility to stakeholder engagement, additional stakeholder identification, and overall discovery. Another creative approach that David gained buy-in for was to record and send a link of the recording for sales follow-up and learning. Prospects would receive a DemoBoard that included Verinovum overview content as well as the call recording. Finally, David was crucial and unrelenting in ensuring the overall quality (i.e. sound, video, content) of Verinovum’s Consensus DemoBoards.